Did you know that beauty editorials in magazines are usually heavily influenced by beauty advertisers (no difference from fashion but still, it’s somehow easy to forget)? That’s why beauty and the internet are a match made in heaven for ideally the writer is free to write exactly what he or she thinks and with videos, they can show you exactly how to use the makeup too. The fact that any old person can set themselves up with a beauty site doesn’t mean they are necessarily any good though. We think the best blogs are by beauty insiders who’ve had years of experience in the business and relish the opportunity to pass on their well-honed knowledge.
Sani Hughes Beauty offers straight talking advice from Sani Hughes, the Guardian’s super-knowledgeable in-house beauty columnist and author who is one of the most respected beauty writers around. Her site launched with a series of videos, our favourite of which is an interview with her friend Caitlin Moran. Done in her bathroom, it’s one of the frankest interviews you’ll see for a long time and is well worth sitting through the two parts (particularly when Caitlin’s cat takes a liking to the cameraman!) There’s also an Ask Sali beauty surgery where you can ask her questions plus interviews with India Knight and Lauren Laverne.
The second website we love is run by makeup artist Lisa Eldridge who we used to work with at Vogue. Known for her ability to work makeup magic, Lisa has worked with most celebrities you can think of and she has kindly decided to pass on her knowledge to the public with a series of extremely popular how-to videos. From everyday to party looks, there’s something for every occasion and everyone (I showed the video for older women to my mother who was very impressed). And don’t worry about writing down all the bits of makeup Lisa uses (not all high end, a lot of high street names in there too) as there’s a list below the videos of everything you’ll need to buy. (Or if you like your makeup more directional, then check out Mario Testino’s favourite makeup artist Charlotte Tilbury’s site).
The third site is co-founded by former Vogue Beauty editor Susannah Taylor and Times beauty editor Sarah Vine called Get the Gloss. It’s an online directory of beauty services and products, so very informative but we also particularly love the site’s great sense of humour. Contributors include Christa D’Souza, Hannah Betts, Imogen Edwards-Jones and Kay Montano with features such as Claudia Winkleman on her addition to self-tanning, Kirsty Young’s desert island beauty products and one of our favourites – the Editor’s Edit of skincare.